Company Profile

VISION:

To be one of the largest innovative companies in Malaysia that utilize the most advanced techniques and philosophies to produce a unique products that satisfy the customers.  

MISSION:

- To be updated with the latest customer's needs in the community in order to generate the most delightful new product designs for the community.  
- To increase our market share and being competitive company in the market through innovation of new products that attract the customers from the community. 

OUR CORE VALUES:


We are bound together by a set of Core Values that shape our culture.
PEOPLE DEVELOPMENT
Passion for building capability

BRUTAL OPENNESS
Provide honest feedback for improvement

CUSTOMER FOCUS
Understand and create value for customers

HANDS-ON EXECUTION
Get on the field, not in stands

SAFETY MINDSET
Proactively safeguard yourself, others the environment and assets

COMMERCIAL AWARENESS
Know the business and what it takes to make it successful

SWOT ANALYSIS:

STRENGTH

• Different field of expertise in board members
• Emphasize good woking habits
• Implementation of Islamic ethics

WEAKNESS

• No credibility because of new company
• No experience

OPPORTUNITY

• Growing manufacturing industry in Malaysia
• Daily production problem

THREAT

• Experience competitor
• Lack of experience